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Upcoming Events

Gro and Celent Present:

WEBINAR: Expanding Digital Sales with Multi-Product Checkout Capability

Thursday, May 18, 2017  |  2pm EST  |  REGISTER NOW

Moderator:  Bob Meara, Senior Analyst, Celent
Speaker:  Paul Mackowick, Chief Revenue Officer, Gro

Most banks begin their digital customer acquisition efforts with DDA/savings or loan accounts, and then look to expand to other products down the road. But why wait? Cross-selling other products, when done right, only needs to be done once, and with one application. Savvy bankers are now opting for a more unified digital sales approach, taking cues from online retailers such as Amazon.com for successfully delivering a multi-product checkout.

In this 45-minute session, you’ll learn how to:

  • boost sales opportunities for second-tier products
  • turn abandoned applications into hot leads
  • engage and connect with your digital customers in new ways